The Ultimate Guide to Colors in Packaging
This page curates all content related to colors when it comes to designing and printing packaging. Learn about different color systems, how to ensure you get the right color for designs, and much more.
Understanding Color Accuracy
Everything you need to know about achieving and measuring color accuracy in packaging.
Popular Articles
Screen Colors vs Print Colors
Learn about why colors look different printed and on screen.
Printing on Kraft Paper
Learn about how color appears when printed on kraft paper.
Process vs Spot Colors
Learn about how different print color systems work and if you should use CMYK and Pantone color for your next packaging.
Comparing Universal Color Systems
When to use RGB, CMYK & Pantone
Learn about when to use RGB, CMYK & Pantone for design and how to make use of it in Adobe Illustrator for packaging design here.
Frequently Asked Questions
Colors tend to look duller when printed on kraft paper. When printing on kraft, we strongly suggest black or white ink to ensure it comes out nicely. Here are some examples of how other colors look when printed on kraft paper.