ilo is a brand that is committed to providing healthy sanitary products and revolutionizing the conversations about periods across the world. Their tampons and sanitary pads are made from chemical free organic cotton or bamboo.

On this page, discover case studies for customizable packaging in the health and wellness industry. From [eco-friendly packaging](/custom-packaging/eco-friendly-packaging/) such as [folding carton boxes](/custom-packaging/folding-carton-boxes/) and [tray and sleeve boxes](/custom-packaging/tray-and-sleeve-boxes/), elevate the unboxing experience and make great first impressions with PackMojo.

Health & Wellness

Health & Wellness Packaging Case Studies

PackMojo worked with ilo to help them with tampon box packaging and pad box packaging. This included a simple reverse tuck [folding carton box](/custom-packaging/folding-carton-boxes/) for tampons, and a folding carton box with a lock bottom and tear strip at the top.

Discover ilo, a Singaporean brand that offers organic period products, and how they elevated the unboxing experience with beautiful [folding carton boxes](/custom-packaging/folding-carton-boxes/) in collaboration with PackMojo.

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Paperboard packaging boxes with reversed top and bottom tuck ends.

Reverse tuck end (RTE) folding cartons are our most popular folding cartons with top and bottom flaps tucking in from reverse directions. Made of paperboard, they are a lightweight yet sturdy packaging option best for storing individual items such as food, cosmetics, and small household items.

They are shipped flat, easy to assemble with versatility for design, making them a staple packaging solution.

Folding Carton (Reverse Tuck End)

Folding cartons are perfect for packaging small and lightweight items such as beauty products, candles, or accessories. These boxes are lightweight and ideal as individual product boxes.

Folding Carton Boxes

Case Study: ilo Period Products

[AdvocacyRX](https://advocacy-rx.com/) is a health and wellness brand whose products include oral strips that focus on three important areas of health - sleep, anxiety, and general wellness.

AdvocacyRX

AdvocacyRX's oral strips come in the form of sachets sold in a pack of 14 or 30 sachets. Their vision was to use a [tray and sleeve box](/custom-packaging/tray-and-sleeve-boxes/) that would not only allow customers to 'unlock' and slide out the tray to access each sachet. With these requirements, PackMojo created a structural design of a tray and sleeve box that included a locking mechanism. By printing on each tray and sleeve box, AdvocacyRX was able to provide all the relevant nutritional information on the box directly, all while showcasing their brand.

Discover AdvocacyRX, a US brand focused on plant-based wellness solutions, and how they enhanced their customer experience with custom [tray and sleeve boxes](/custom-packaging/tray-and-sleeve-boxes/) in collaboration with PackMojo.

Advocacy RX Custom Printed Tray and Sleeve Boxes

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Foldable two piece paperboard tray and sleeve boxes made with thin single-layer walls.

Foldable tray and sleeve boxes with thin walls consist of an open ended sleeve and a sliding drawer tray to reveal your products.

Made of thin yet durable paperboard, tray and sleeve boxes are most suitable for lightweight products. They are a cost-effective rigid box alternative that are shipped flat for easy storage before being assembled for use, without forfeiting the alluring and smooth slide-to-reveal unboxing.

Foldable Tray and Sleeve Box (Thin Walls)

Foldable tray and sleeve boxes are perfect for packaging small and lightweight items such as accessories. While these boxes need to be assembled, they make for a unique slide-to-reveal unboxing experience.

Tray and Sleeve Boxes

Get inspired by these innovative packaging ideas for [tray & sleeve packaging](/custom-packaging/tray-and-sleeve-boxes/) and make your brand irresistible for your target customers. By utilizing these proven strategies, you can enhance your products' appeal and distinguish your brand in a competitive market. To further inspire your packaging design journey, browse all the case studies here.

Explore Tray & Sleeve Boxes

Case Study: AdvocacyRX Wellness

Advocacy RX needed a packaged solution to be used at retailers for its wellness strips, which came in individual [custom tray and sleeve boxes](/showcase/tray-and-sleeve-boxes/advocacy-rx). PackMojo structurally designed a display box that would fit various boxes in them. [Custom printed display boxes](/showcase/display-boxes/) make it easy to transport individual boxes in set numbers, and most importantly allow retailers to display these products nicely in-store.

Discover AdvocacyRX, a US brand that makes plant-based bioceuticals, and how they boosted their brand experience with [custom display boxes](/custom-packaging/display-boxes/) in collaboration with PackMojo.

Advocacy RX Tray and Sleeve box with Custom Display Box

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Paperboard boxes with a spacious front opening and foldable lid allows this box to easily form the assembled display for an unobstructed view to showcase your items.

Display boxes with dust flaps are lightweight packaging solutions similar to our folding cartons. However, with the spacious front opening and foldable lid, they can easily be transformed into a display to showcase your items on shelves.

Shipped flat and easy to store, they make for a great packaging solution with a dual function to grab the attention of shoppers as a display case in retail shops.

Display Box (With Dust Flaps)

Display boxes are perfect for showcasing your products in-store or at events. They're lightweight and most commonly used to package a set number of items together.


Display Boxes

Case Study: AdvocacyRX Oral Strips

[OVRY™](https://www.myovry.ca//) is a female-owned company, founded in 2019 to provide women with more convenient and accessible pregnancy tests that can be easily and discreetly purchased online. Many women experience serious and frequent anxiety about pregnancy at some point in their life. Drugstore tests are expensive, can feel awkward to buy in-person and often come with only one or two tests per box. For those reasons, many people don’t bother buying a test and instead nervously await their period each month. OVRY™ is here to reduce the stress and uncertainty that women experience around pregnancy.

OVRY™

PackMojo worked with OVRY™ to create custom printed [folding carton boxes](/custom-packaging/folding-carton-boxes/) for their pregnancy strips and ovulation strips. These folding cartons are lightweight and beautifully designed with OVRY's branding, making it unique and easily identifiable for customers.

Discover OVRY™, a Canadian brand that provides a line of fertility and pregnancy test products, and how they elevated the unboxing experience with custom printed [folding cartons](/custom-packaging/folding-carton-boxes/) in collaboration with PackMojo.

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OVRY Custom Folding Carton Boxes for Pregnancy Strips

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Case Study: OVRY™ Pregnancy Tests

[Rusty's Pet Essentials](https://sitrusty.com/) offers a range of natural supplements, which include essential vitamins and minerals, that help dogs live their very best life, every single day. All their [supplements](/custom-packaging/supplements-packaging/) are made with natural and organic ingredients without any additives, ensuring your pets only get the best stuff.

Rusty's Pet Essentials

One of the products available is Rusty's Starter Kit, which includes 2 jars of multivitamins. In order to have the best customer experience possible, Rusty's Pet Essentials kicked off a [structural design project](/packaging-design-services/structural-design/) with PackMojo to create the ideal package.

The inserts were constructed to fit each jar securely in place, then creating the optimally sized [mailer box](/custom-packaging/mailer-boxes/) to complete the full package. These mailer boxes included a nice 1 color print on the outer kraft base material, along with a the same color printed on the inserts and the inside of the box. Altogether, Rusty's, making for a beautiful presentation of products and engaging unboxing experience.

Discover Rusty's Pet Essentials, a US brand that offers a range of natural supplements for dogs, and how they amplified their unboxing experience with [custom box inserts](/custom-packaging/custom-box-inserts/) in collaboration with PackMojo.

Rusty's Pet Essential Starter Kit Packaging with Dog

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Rusty's Pet Essentials Custom Mailer Box with Box Inserts for Containers

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Rusty's Pet Essentials Mailer Box with Separate Box Inserts

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Rusty's Pet Essentials Kraft Printed Mailer Box

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Ideal for products needing a sturdy solution, these inserts provide a snug fit and can be printed to enhance the unboxing experience.

Custom box inserts are a great add-on for your packaging. They can better hold products in place while also improving your customers' unboxing experience.

Cardboard inserts are light, strong, and kind to the environment. Cut to fit each product perfectly, they keep items from moving around in the box, helping prevent any damage during delivery.

For products that need a bit more protection, foam inserts can be a great option. Made from soft, shock-absorbing foam, they give your fragile or valuable items the best care possible.

Custom Cardboard Insert

Custom box inserts are perfect for creating an upgraded unboxing experience. Inserts are moulded to the shape of your products to keep them secure while presenting them beautifully.

Custom Box Inserts

Case Study: Rusty's Pet Essentials

[Aluminate Life](https://advocacy-rx.com/) is a health and wellness brand that blends the healing benefits of crystals with essential oils to create scents that promote feelings of health and mental wellness.

Aluminate life

One of Aluminate Life's popular products during the holidays is the Seasonal Votive Candle Set, which includes four of their seasonal scents. To make the unboxing experience special, they partnered with PackMojo on a [structural design project](/services/structural-design/) to create the perfect [custom box insert](/custom-packaging/custom-box-inserts/) structure. The four votives were arranged in a row, and the box inserts featured a patterned print that brings a touch of excitement to the unboxing experience. The votives are held in a premium [magnetic rigid box](/custom-packaging/magnetic-closure-boxes/) with gold foil stamping on the logo, which gives it a minimal yet luxurious feel.

Discover Aluminate Life, a US brand that provides a wide range of candles, diffusers, and vials, and how they used [magnetic rigid boxes](/custom-packaging/magnetic-closure-boxes/) with [custom box inserts](/custom-packaging/custom-box-inserts/) to elevate the unboxing experience for customers.

Aluminate Life Magnetic Rigid Box and Custom Box Inserts for Votives

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Aluminate Life Magnetic Rigid Box with Custom Box Inserts

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Aluminate Life Magnetic Rigid Box with Gold Foil Stamping

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Case Study: Aluminate Life Votives

[Quantum-Touch](https://quantumtouch.com/en/) is a powerful energy healing modality that works with Life Force Energy, also known as "qi" in Chinese and "prana" in Sanskrit. Chiropractors, Reiki Masters, Massage Therapists, and Medical doctors use Quantum-Touch to enhance their existing practice. 


Quantum-Touch

In addition to their practice and workshops, Quantum-Touch offers pendants and jewelry to complement the healing practice. They opted for premium [magnetic rigid boxes](/custom-packaging/magnetic-closure-boxes/), meticulously printed inside and out with their signature purple branding. These boxes were adorned with gold foil stamping, ensuring every detail exuded elegance and sophistication. [Custom box inserts](/custom-packaging/custom-box-inserts/) were added to the box and used as a platform to keep the pendants elevated and draw more attention to the product when unboxed.

Discover Quantum-Touch, an organization that helps people discover the extraordinary healing power within, and how they used custom [magnetic closure boxes](/custom-packaging/magnetic-closure-boxes/) to package their pendants.

Quantum-Touch Lapis in Custom Magnetic Rigid Box

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Quantum-Touch Citrine Sandalwood in Magnetic Rigid Box

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These rigid boxes made with durable chipboard include a base with an attached lid that is secured using magnets.

Magnetic rigid boxes, also known as hinged boxes, are rigid boxes that consist of a tray glued to the base and a lid with magnets that securely close the box. Unlike the collapsible magnetic rigid box, these boxes are fully formed and cannot be flattened.

Made with thick chipboard, these boxes offer durability and protection for delicate and premium items such as cosmetics, jewelry, and electronics. The smooth and convenient magnetic closure make them a popular choice for those looking for a luxurious unboxing experience.

Magnetic Lid Rigid Box

Magnetic rigid boxes are a premium packaging choice for high-end products such as jewelry and electronics. Fully customizable with print for a luxurious unboxing experience.

Magnetic Rigid Boxes

*Discover this showcase selection of magnetic closure boxes from PackMojo. Take a look at these examples of functionality blended with a touch of elegance, seamless design, and the satisfying 'click' of the magnetic closure. Check out our full range of [magnetic closure boxes](/custom-packaging/magnetic-closure-boxes/) available for purchase.*

Magnetic Rigid Box Case Studies

Case Study: Quantum-Touch

[Nevaeh](https://www.etsy.com/shop/nevaehbliss/) is a brand that provides all natural, handmade bath bombs. Their mission is to help every day people unwind, destress and feel rejuvenated right at home.

Nevaeh

Nevaeh has embraced the versatility and elegance of [collapsible magnetic rigid boxes](/custom-packaging/magnetic-closure-boxes/) to enhance the packaging experience for their bath bomb collection. These luxurious boxes feature captivating designs, both inside and out, inspired by the serene beauty of nature. The boxes also include a custom partial cover magnetic flap, adding to the overall unboxing experience. Nevaeh's bath bombs, delicately arranged within the magnetic rigid box, not only reflect the brand's commitment to quality but also provides customers with a thoughtfully design storage solution for their set of nine bath bombs.

Discover Nevaeh, a US-based company that provides handmade bath bombs, and how they used custom [magnetic closure boxes](/custom-packaging/magnetic-closure-boxes/) to create luxurious unboxing experiences for their customers.

Nevaeh Bath Bombs Custom Printed Magnetic Closure Box

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Nevaeh Bath Bombs Custom Printed Magnetic Rigid Box

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Nevaeh Bath Bombs Collapsible Magnetic Rigid Box

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The collapsible version of our magnetic lid rigid boxes. These rigid boxes are made with durable chipboard and include a base with an attached lid that is secured using magnets.

Collapsible magnetic rigid boxes are a convenient and cost-effective option for brands that need premium packaging for their products. Similar to magnetic rigid boxes, the attached lid and tray are sealed shut using seamless magnets. However, these boxes are flat-packed for delivery, saving on shipping costs and making them easy to store.

Collapsible magnetic rigid boxes include adhesives in the 4 corners of the box so that you can assemble them with ease. Once assembled, they offer the same level of durability and protection as a non-collapsible magnetic rigid box, making them ideal for high-end products like cosmetics, tech gadgets, and gourmet food items.

Collapsible Magnetic Lid Rigid Box

Case Study: Nevaeh

[&HER](https://www.andher.us/) is a customized 3D bra company based in Brooklyn, NY that uses AI to predict body measurements and advanced 3D manufacturing methods to create personalized, intimate garments that fit each individual's unique body curves.

&HER

As bra fit is very personal and intimate, &HER strongly believe it's essential to bring personalized touches to every stage of the product experience, both online and offline. Therefore, they offer various types of natural fiber bras that provide different levels of support based on seasonality. For their premium cashmere bras, &HER uses sustainable [kraft folding cartons](/custom-packaging/kraft-paper-boxes/) with luxurious [foil-printed](/help/what-is-foil-stamping/) details, and for their everyday cotton bras, they use white [folding cartons](/custom-packaging/folding-carton-boxes/) with intricate [soy-based printed](/blog/everything-you-need-to-know-about-soy-based-ink/) details.

Discover &HER, an on-demand personalized bra brand based in Brooklyn. To enhance the personalized product experience, each &HER bra comes in custom printed [folding carton boxes](/custom-packaging/folding-carton-boxes/), created in collaboration with PackMojo.

&HER kraft folding carton foil stamping details

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&HER kraft folding carton luxury packaging

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&HER kraft folding carton foil stamping sustainable packaging

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Paperboard packaging boxes with a tuck top and a 1-2-3 bottom that can be folded and locked into place.

Snap lock folding cartons are made with an innovative interlocking feature on the bottom to ensure secure closure. Made with lightweight paperboard, the interlocking feature saves packaging time and provides additional protection and security best suited for packaging fragile or heavier products.

With their ability to be shipped flat, they stand to be a cost-effective alternative to rigid boxes that does not compromise quality or security.

Folding Carton (Snap Lock)

Case Study: &HER

[The Campbell Clinic](https://www.campbell-clinic.co.uk/) is a Nottingham, UK based private dental practice with the goal of positively influencing the lives of numerous individuals by delivering a full range of dental treatments.

The Campbell Clinic

The Campbell Clinic was looking for a professional and sleek looking packaging solution for their referral packs as a way to build greater relationships with other local dental practices. In partnership with PackMojo, The Campbell Clinic created these simple [magnetic rigid boxes](/custom-packaging/magnetic-closure-boxes/) with a clean white exterior and an eye-catching magenta interior. These elegant boxes are topped with a [matte finish](/help/matte-vs-glossy-finish/) and [laminated coating](/blog/packaging-finishes-choosing-between-lamination-and-varnish/), giving them a smooth and effortless appearance. These boxes were used to send information to dentists who refer patients to The Campbell Clinic, providing them with more details about who they are and how they can help.

Discover The Campbell Clinic, a UK-based private dental clinic, and how they packaged their referral packs with [magnetic rigid boxes](/custom-packaging/magnetic-closure-boxes/) in collaboration with PackMojo.