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Best Creative Wine Packaging Designs

Uncover the best creative wine packaging designs that blend tradition with bold innovation. These five examples prove how packaging can become a storytelling medium that captures attention and adds value to the bottle inside.

Amanda Lee
Amanda LeeLast updated Published 4 min read
Best Creative Wine Packaging Designs

Celebrate creativity in every cork pop and gift-giving moment; these five wine packaging designs elevate presentation, protection, and personality all at once. Here are the standout examples featured:

  • Hardy’s Nottage Hill Duo Gift Set – A sleek corrugated mailer designed for flat bottles, featuring snug inserts and a surprise festive sticker inside the flap.
  • Silver Oak Etched Gift Box – A bold red rigid box with silver embossed lettering and premium feel, perfect for holiday gifting.
  • Dutton Goldfield Pinot Noir Trio – A triangular mailer that keeps three bottles upright and aligned, sealed with a custom top-flap sticker.
  • V. Sattui Wine Gift Box – A plain kraft exterior opens to reveal a rich magenta interior, adding contrast and character to the unboxing.
  • Adirondack Winery Trio Set – A three-slot carrier box with a built-in handle and decorative touches like bows, balancing function with festive flair.

The holidays are here and what better way to enjoy this time than with some wine! Take a look at these distinctive designs for safely packaging your wine bottles for shipping and gifting. As the winter festivities are commencing, celebrate by taking inspiration from these 5 wine packaging box designs to give your customers a unique and joyful unboxing experience!

1 - Hardy's Nottage Hill Duo Gift Set

Hardy’s Nottage Hill utilizes an interesting corrugated mailer box to fit their unique flat bottles. They are held in place by a packaging insert that fits perfectly around their product.

Hardy's letterbox wine

Custom box inserts help protect your wine bottles and contribute to your customer’s unboxing experience (think presentation). Though the box itself is simple and uncoated, the sticker on the inside flap indicates holiday cheer. Custom stickers are also a great way to diversify your packaging without having to completely change your boxes.

Hardy's Nottage Hill duo gift set
Source: Garcon Wines

2 - Silver Oak Happy Holidays Etched Alexander Valley Gift

Silver Oak wine rigid boxes
Source: Silver Oak

Silver Oak’s wine packaging features a stunning holiday red rigid box that emulates the holiday spirit. Rigid boxes are sturdy and radiate a high-quality and premium product. Your wine packaging will emulate that your wine is exceptional just from looking at the box. The silver, metallic lettering embossed onto the box gives a hint of uniqueness. Embossing is the act of creating a raised image on paper and other materials. The lettering contrasts the red and stands out from the rest of the packaging.

3 - Dutton Goldfield Pinot Noir Lovers Triangle

Dutton Goldfield Pinot Noir Lovers Triangle wine box set
Source: Dutton Goldfield

Dutton Goldfield uses a mailer box that is sectioned off by box inserts. The flute in the cardboard makes it sturdier compared to other boxes like folding cartons. This protects the wine during and after shipping and can hold the weight of the three bottles. The inserts protect the bottles from moving around during transport and ensures that all the labels are facing the same direction when it is opened. The sticker on the top flap can be used for adding additional information or even a thank-you note. Thank-you notes are a great way to connect with your customers and make them feel appreciated during this holiday season.

4 - V. Sattui Wine Gift Box

V Sattui wine gift box
Source: V Sattui Winery

V. Sattui’s wine gift box uses an interesting packaging insert that holds their wine bottles in place. The labels on the bottles are displayed openly while the necks are secured in place. The corrugated box is plain on the outside but is a magenta-maroon on the inside with their logo adorned on all four flaps. This creates a nice unboxing experience with vibrant colors when opened.

5 - Adirondack Winery Premium Trio Gift Set

Adirondack Winery premium trio gift set
Source: Adirondack Winery

Adirondack Winery’s gift set displays their wine bottles in each of their specific slots. The packaging for the wine itself has a convenient handle at the top for easy carrying. The added decoration at the top corner indicates that it is for the holidays rather than just a regular gift set. Adding strings or bows to your packaging enhances the overall look with a unique twist to your everyday packaging.

Each creative packaging design ensures a nice winter holiday look and product safety! Keep in mind all of these inspiring wine box packagings when creating unique custom packaging for your products!

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