Varnish is a clear ink applied to printed packaging to add a glossy finish, protect the print, and enhance color.
Varnish plays a pivotal role as a clear ink applied to printed materials. Its application serves a triad of purposes: imparting a glossy finish, offering protection to the print, and enhancing the vibrancy of colors. The glossy finish elevates the aesthetic appeal of the packaging and creates a tactile experience for the consumer. By protecting the print, varnish acts as a shield against wear, tear, and environmental factors, thereby preserving the integrity of the packaging. The enhancement of colors results in a more visually striking and attractive product, making varnish an invaluable component in achieving high-quality and resilient packaging.