PackMojo

Blister Packaging Explained

What is blister packaging?

Blister packaging is used in various industries, including retail and pharmaceutical sectors. It comprises a transparent plastic cavity, commonly known as a "blister," which securely holds the product. Typically, this cavity is sealed using heat and a backing material such as foil or plastic film.

Blister packaging offers a combination of visibility and protection for products. It allows customers to see the contents while ensuring the safety of the item against tampering, contamination, or damage. This packaging format is particularly popular for small consumer goods, electronics, and medications.

What distinguishes blister packaging is its adaptable design, allowing for customizations such as branding and printing of product information. It also has convenient features such as easy-open mechanisms, enhancing its appeal to consumers. Furthermore, the lightweight nature of blister packaging contributes to its cost-effectiveness in transportation, making it a widely utilized solution across industries.